Optivisão added eight new opticians to their portfolio, including Oculista de Sintra; Optivisão Oliveira de Azeméis; Palácio da ótica; Optic: Centro Optico Albergaria-a-Velha and Ofetal Ópticas.
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Opinion article by Mario Torre, commercial and marketing consultant for the eyewear sector, published in OpticaPro 216.
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It is in Vila Nova de Gaia, more precisely in ArrábidaShopping, Portugal, that the “magic” of optics happens. A pilot space, visible from the outside, semi-open with great visibility of high-tech equipment, ophthalmic lenses exhibition area, measuring and parameterization of naso-pupillary distances, experimentation area and selection of frames with virtual mirrors, which invites anyone to enter. It is called Optivisão+ and represents the latest shop concept.
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Postural Deficiency Syndrome (PDS), despite still not being well known, is a dysregulation of the proprioceptive system, caused by frequent postural errors. Active prismatic lenses are spectacle lenses that provide postural correction.
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The Professional Union of Portuguese Opticians and Optometrists (PUPOO) created a new childrens book. Especially for specially designed for the presentation of optometry and the optician to young people. The book launch will take place on June 8, at the Palácio Pimenta Garden in Lisbon.
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