The book contains stories from various eyewear designers, the philosophy, and contributions of professionals on how “independent” eyewear can make a difference in a store. The book also offers a wide technical knowledge base on glasses and an overview of some independent brands.

The collection provides useful information for consumers about the type of frame that best fit their face, shows the latest trends, and describes about 60 brands, as well as informing opticians about the brands they sell.

The book contains pages with technical information, useful for opticians, optometrists, and laboratory technicians, regarding the materials of frames and lenses and the most iconic shapes and offers sales and style advice. Printed in the Netherlands, the book is shipped in a pizza box to ensure a safe delivery.

You can find the book at theeyewearforum.com.