{"id":24,"date":"2017-04-17T10:03:54","date_gmt":"2017-04-17T10:03:54","guid":{"rendered":"https:\/\/www.opticapro.pt\/en\/?p=24"},"modified":"2017-08-31T10:05:35","modified_gmt":"2017-08-31T10:05:35","slug":"we-are-very-passionate-about-optics","status":"publish","type":"post","link":"https:\/\/www.opticapro.pt\/en\/2017\/04\/17\/we-are-very-passionate-about-optics\/","title":{"rendered":"\u201cWe are very passionate about optics\u201d"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">Ana Paula Verdade and Ant\u00f3nio Almeida are the new faces of Ali\u00f3pticas, a company based in Anadia that was integrated in the Opticalia group at the beginning of 2017. We went to the Mealhada store in order to get to know a little better this entrepreneur couple.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>What is your story?<\/b><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>Ant\u00f3nio Almeida:<\/b> My journey in optics is already very long. I came to this area when I was 14, to support my father, at a time when it was common for stores to have optics and jewelry in the space. This was over three decades ago. About 22 years ago, I decided to start my own business and that&#8217;s when the split happened. My father kept the jewelry and I embraced optics. Back then it was called \u201c\u00d3ptica Almeida\u201d, the family name. I settled down in Anadia, because I was born there and like the people there. After eight months, I was offered to open a second store, this time in Castro Daire, Viseu. However, an opportunity to sell that store appeared, and since the distance was long, I didn&#8217;t hesitate. I didn&#8217;t hesitate because I already had another proposal in Mealhada, much closer. And that was that, I sealed the deal. We have been evolving over the years and in 2011 we changed our name to \u201cAli\u00f3pticas\u201d. The biggest turning point came about at the beginning of this year, with the integration in the Opticalia group.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>Ana Paula Verdade: <\/b>I come from a completely different area, civil engineering. I worked a year and a half as an engineer, but I didn&#8217;t identify with the profession. When I married Ant\u00f3nio about 20 years ago, I started to enter the optics business and fell in love. I did various related formations and dove headfirst into this project. Ali\u00f3pticas is a twofold company.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Learn more in <span class=\"s2\">\u00d3pticaPro 167<\/span>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ana Paula Verdade and Ant\u00f3nio Almeida are the new faces of Ali\u00f3pticas, a company based in Anadia that was integrated in the Opticalia group at the beginning of 2017. We went to the Mealhada store in order to get to know a little better this entrepreneur couple.<\/p>\n","protected":false},"author":1,"featured_media":25,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/posts\/24"}],"collection":[{"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/comments?post=24"}],"version-history":[{"count":1,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/posts\/24\/revisions"}],"predecessor-version":[{"id":26,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/posts\/24\/revisions\/26"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/media\/25"}],"wp:attachment":[{"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/media?parent=24"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/categories?post=24"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.opticapro.pt\/en\/wp-json\/wp\/v2\/tags?post=24"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}